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The Perpetual Philanthropy Toolkit

The Perpetual Philanthropy Toolkit

Everything you need to know to make your philanthropy easier, more enjoyable and more effective.

Philanthropy changes the world.

For the giver, it can be a tremendous source of satisfaction. But it can also be frustrating - even for the most experienced philanthropists. It’s complicated – but important – and sometimes it feels like there are just too many questions:

What structure should I use?
Am I giving in the most effective way?
Can I get my family involved?
Are the NFPs I support making a real impact on the causes I care about?
There’s never been one place you could go to answer all those questions. Until now.

Perpetual's new Philanthropy Toolkit, developed and tested by Stanford University’s Centre for Philanthropy and Civil Society (Stanford PACS) is the philanthropy how-to guide you've been looking for.

It's interactive and comprehensive and will make your philanthropy more enjoyable - and more effective.

What it covers:

Meet the team

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Caitriona Fay
Managing Partner, Community Social and Investment and ESG
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Jane Magor
National Manager, Philanthropy and Non Profit Services
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Emily Wellard-Baring
Senior Manager, Philanthropy and Non Profit Services
Caitriona Fay
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Caitriona Fay

Managing Partner, Community Social and Investment and ESG
Bio

Cat Fay is a senior social investment and business leader in Australia. She has more than twenty years’ experience advising families, individuals and institutions on philanthropic and social investment strategies.

At Perpetual, Cat oversees approximately $5 billion in community funds across Perpetual’s work with philanthropists, non-profits and Native Title groups. Under her management, Perpetual’s clients distribute around $120 million annually through philanthropic trusts, estates, and endowments. She is also responsible for driving Perpetual Private’s client strategy in ESG investment.

Prior to her time at Perpetual Cat worked at The Ian Potter Foundation in Australia and the Heritage Lottery Fund in Scotland and London advising on community and built heritage regeneration projects.

Outside of Perpetual, Caitriona is a leader in democratised philanthropy, focused on giving voice to communities in decision making. She’s a founding Board Member of GiveOUT – a national day of giving for LGBTQIA+ causes, a founding member of Melbourne Women’s Fund, a Board Member of The Ladder Project and a member of the International Women’s Forum.

Jane Magor
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Jane Magor

National Manager, Philanthropy and Non Profit Services
Bio

Jane joined Perpetual in 2011 and is a philanthropic leader with significant experience and knowledge of the private wealth and the Australian not-for-profit sector.

Jane leads a national team of philanthropy specialists who work in partnership with philanthropists to help guide them through the process of establishing a charitable Foundation or Endowment, formulate giving strategies and make compliant and vision aligned decisions regarding their annual grants to communities.

Jane also works extensively with not-for-profit organisations across Australia to support them in building their capacity to deliver on their mission and demonstrate the outcomes of their work.

Jane has a strong governance background, having completed a Bachelor of Business and is a Graduate of the Australian Institute of Company Directors.

Emily Wellard-Baring
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Emily Wellard-Baring

Senior Manager, Philanthropy and Non Profit Services
Bio

Emily Wellard-Baring is an experienced leader in the non-profit humanitarian aid and development sector across Indigenous Australia and the Pacific.

With a Masters’ Degree in Participatory Development, Emily has held senior-management roles at both large and small non-profit organisations and is passionate about building organisational strategy, sustainability and governance for sustainable social impact. Emily brings this experience to Perpetual to support Philanthropy clients to develop their strategic giving to the fields they are most passionate about, and support Non-Profit clients to build their long-term strategic and financial stability. 

Perpetual Private advice and services and Perpetual’s Philanthropic Services are provided by Perpetual Trustee Company Limited (PTCo), ABN 42 000 001 007, AFSL 236643. This information has been prepared by PTCo and contains general information only and is not intended to provide you with advice or take into account your objectives, financial situation or needs. You should consider, with a financial adviser, whether the information is suitable for your circumstances. The information is believed to be accurate at the time of compilation and is provided by PTCo in good faith. To the extent permitted by law, no liability is accepted for any loss or damage as a result of any reliance on this information. No company in the Perpetual Group (Perpetual Limited ABN 86 000 431 827 and its subsidiaries) guarantees the performance of any fund or the return of an investor’s capital. Past performance is not indicative of future performance. This publication may contain information contributed by third parties. PTCo does not warrant the accuracy or completeness of any wording in this brochure which was contributed by a third party. Any views expressed in this brochure are opinions of the author at the time of writing and do not constitute a recommendation to act.

Perpetual’s Philanthropic Services are provided by Perpetual Trustee Company Limited (PTCo), ABN 42 000 001 007, AFSL 236643. This webpage has been prepared by PTCo and may contain information contributed by third parties. It contains general information only and is not intended to provide you with advice or take into account your personal objectives, financial situation or needs. The information is believed to be accurate at the time of compilation and is provided by PTCo in good faith. You should consider whether the information is suitable for your circumstances and we recommend that you seek professional advice. To the extent permitted by law, no liability is accepted for any loss or damage as a result of any reliance on this information. PTCo does not warrant the accuracy or completeness of any wording in this document which was contributed by a third party. View the Perpetual Group's  Financial Services Guide.